Some of the biggest names in motorsport came to Droitwich for the Chateau Impney Hill Climb from 1957 and into the 1960s.
In 2013, the hotel held a gala to celebrate the original speed trials, and to gauge public interest in its potential return. The event was a success, drawing over 1,000 attendees and receiving coverage on the BBC.
The Hill Climb was revived in July 2015 and continued annually until 2018. Highlights were broadcast on network TV.